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Carlos Magalhães

AI, Gaming, Streaming to Engage Gen Z

This presentation examines how the Seventh-day Adventist Church in South America is utilising cutting-edge technologies to engage younger generations in meaningful ways. With a special focus on artificial intelligence, gaming, and streaming, we will present three innovative platforms that are transforming digital evangelism: 7chat.ai, an AI-powered assistant created to answer spiritual and Bible-based questions; Feliz7Play.com, a Christian streaming platform that offers high-quality, values-based content for all ages; and the Adventist presence in Roblox, where virtual churches and interactive environments are helping to build community and share the gospel with digital natives.

Pastor Carlos Magalhães serves as Director of Digital Strategies for the South American Division (SAD) and Executive Director of Feliz7Play.com. He holds a degree in Advertising, an MBA in Strategic Marketing, and a Master's in Business Administration with a focus on Digital Business. He also earned a Master's in Cinema, Religion, and Worldview and completed a specialisation in Digital Disruption. With a strong background in media, technology, and digital communication, Carlos is dedicated to promoting innovation and excellence in Adventist Church projects across eight South American countries.